At 11:27, We Open the Door

Dear Wild Ones,

Tonight, at exactly 11:27 PM, the moon becomes new, and at exactly 11:27 PM, Wild Witch Rising opens its door.

We chose this moment on purpose.

Wild Witch Rising was never meant to enter the world on an ordinary day simply because the website was finished and the boxes were ready. This has never felt ordinary to us. It was built with intention, and we wanted its beginning to carry that same intention.

Tonight’s New Moon is in Virgo, a sign of creation through care, devotion, skill, and the work of the hands. Virgo takes what lives in the imagination and gives it form. It tends the details. It refines what matters. It keeps working until the vision becomes something real enough to touch.

There could not be a more fitting moon for Wild Witch Rising.

For nearly a year, this business has been taking shape quietly behind the scenes. It began as an idea, then became notes, recipes, sketches, names, formulas, photographs, boxes, labels, shirts, salts, waters, herbs, oils, woodwork, cards, letters, rituals, and late nights spent changing the things that did not feel quite right. We mixed, printed, measured, gathered, weighed, wrote, cut, packaged, rewrote, rebuilt, and kept going until the thing that once existed only in our minds was finally sitting in front of us.

That is the kind of magic this moon carries.

It is the magic of making something real.

We chose a New Moon because the dark moon holds the beginning before the world can see it. Before the first sliver of light appears, the seed is already beneath the soil. The intention already exists. The roots have already begun reaching into the earth.

Wild Witch Rising has lived in that darkness for a long time.

It has been growing where no one could see it. Becoming stronger. Becoming clearer. Becoming what it was always meant to be.

Tonight, it rises.

This New Moon brings growth into Wild Witch Rising. It brings movement, abundance, creativity, strong foundations, clear purpose, and the right people to our door. It brings customers who understand what we are creating and feel something when they hold it in their hands. It brings community, connection, opportunity, and the kind of expansion that comes from meaningful work done with intention.

It brings our creations into homes we have never seen.

There will be someone who opens one of our packages and feels that something in it was meant for them. Someone will take a ritual bath after carrying too much for too long and finally feel something loosen. Someone will pull on one of our shirts and remember their own power. Someone will light a fire, speak an intention, and decide that the old story ends there. Someone will hold a wooden ritual tool shaped by Allen’s hands and make it part of a practice that belongs entirely to them.

Those moments are why Wild Witch Rising exists.

This business was born from remembering.

Remembering that magic did not disappear. It simply moved into our kitchens, our gardens, our bathwater, our candles, our clothing, our hands, our intuition, our oceans, our homes, and our stories. It waited for us to recognize it again.

Tonight, we stop keeping that remembering behind the door.

We share it.

The circle grows wider. The people who have been looking for this place begin finding it. The people who need these words will read them. The people who need these rituals will hold them. The people who recognize something of themselves in Wild Witch Rising will know they have found a place where they can come exactly as they are.

There is no uncertainty in this beginning.

We are ready.

The work is here. The intention is clear. The door is built.

At 11:27 tonight, we open it.

From this moment forward, Wild Witch Rising grows. It creates. It connects. It prospers. It reaches the people it was created to reach. As this dark moon begins filling with light night after night, Wild Witch Rising will grow with it, becoming more visible, more rooted, and more alive.

This is the moon we chose..This is the hour we chose. This is our threshold. And tonight, we cross it.

Come as you are. Bring your strange, your softness, your fire, your saltwater heart, your garden dirt, your ancestors, your questions, your laughter, your scars, your cards, your candles, and every part of yourself you were ever told to make smaller.

There is room for you here.

The magic was never somewhere outside of you waiting to be found.

It has been yours all along.

Tonight, we remember together.

At 11:27 PM, beneath the dark New Moon, Wild Witch Rising begins.

And so it is.

With love, wild magic, and a very full heart,

Holly

Wild Witch Rising

Wear the spell. Sip the spell. Become the spell.

Speak this with us beneath the New Moon:

Wild Witch Rising is open.

The door is unlocked, the path is clear, and the right people are finding their way here.

What we have created with love, intention, skill, and our own hands is received with love.

Our work is valued. Our creations travel. Our community grows. Abundance flows freely through this threshold and returns again and again.

Wild Witch Rising is rooted, protected, prosperous, and rising.

The magic is moving.

The circle is growing.

And so it is.